Strategic Allies Wanted

Many of you who have come to this page remember The Luxury Homes Group (TM) and its successor(s). Like me, you probably have spent thousands or tens of thousands of dollars learning "How to Flip Luxury Homes" from the guru Marco K.

With all respect to Marco, it doesn't work in today's market.  However, I don't believe in throwing out the baby with the bath water.  Much of what he teaches is very good.  Especially his methods and tools for finding and qualifying motivated sellers of luxury homes.

I know, I have done it very successfully.

The problem is that the luxury home market in the US suffered from several body punches over the past few years.

  1. Values of luxury homes dropped more than any other home sector.  The Wall Street Journal has reported a nationwide drop in prices for luxury homes of 25% at the same time that home values in general had dropped 15%.  You know as well as I do, that home values in many places have dropped a lot more than 15% or even 25%.  In some markets the value of luxury homes has dropped as much as 50%.  In a nice neighborhood near me a home with a tax value of $2,000,000 was recently sold to a retail buyer for $970,000.
  2. Uncertainty in housing values has caused many who could buy a home to delay until they are sure that home values aren't going to drop further.  This has taken many potential buyers right out of the market.
  3. Massive unemployment has meant that many upwardly mobile households are spiraling downward into foreclosure and bankruptcy.  That has added to the number of luxury and executive homes available for low prices while decreasing the number of people who might be able to buy such a home.
  4. Uncertainty in the job market has meant that many upwardly mobile or wealthy people have decided to hunker down and hold on tight to what they have instead of taking chances buying a nicer home, even when the deals are staggeringly good.

These body blows have produced two big truths in the luxury home market:

There are Lot of Great Deals  AND There are very FEW Buyers

Creating demand for luxury homes is certainly not my speciality. I have no idea how to do it. However, I do have the ability to recognize when buyers have pent up demand.

Recently, I have noted that The Luxury Home Doctor (TM) has been getting a lot of visits every day from eyeballs in very far away places. I could smell that an opportunity was there, but I couldn't figure out how to take advantage of it. That is why my ears started burning and I nearly jumped out of my skin when my friend George recently commented that he has a friend in this same far away land who is selling multi-million dollar homes to people over there.

I was able to quickly connect the dots that people over there have lots of money and some are looking this direction to buy some cachet with a luxury home in the US.

My friend and I immediately formed a strategic alliance to build a business together. He and his friend will bring the buyers from this far country and I with my friends will bring properties to the table for them to buy.

I am not a real estate agent, so I am not talking about getting listing agreements. I am a real estate entrepreneur. I am talking about finding motivated luxury home sellers and negotiating sales contracts with them that will allow us to actually "Flip Luxury Homes."

We will be able to do this without using Marco's version of Bill Effros' book "How to Sell Your Home in 5 Days". We don't need circuses, we need buyers and deals. George and his friend will bring the buyers. You and I can bring the deals.

DO YOU REMEMBER…?

  • Investing many days and thousands of dollars learning how to “flip luxury homes.”
  • Spending months working the program and being excited when we immediately started getting responses to lead letters and had sellers interested in working with us to sell their luxury homes.
  • Feeling the frustration of trying to get the marketing program to work to sell the homes we had gotten under contract.
  • Wasting your efforts and NOT being able to get the sales end of the program to work, in spite of all efforts and a sustained positive attitude. When there is a 24 month supply of luxury homes on the market (like there is now and has been since about 2007) it is nearly impossible to find buyers using the model we were taught.

I Do!

Don't let all that time, money, and energy go to waste. By becoming an active member of my alliance you will have the chance to use the knowledge you paid for and actually turn a profit.

DO NOT drop everything and jump on this with all you’ve got. Instead, I suggest you do what my mentors have taught me to do with my business.

WHAT MY MENTORS HAVE TAUGHT ME

My mentors and coaches have taught me to focus my energies on one segment of the market and perfect that, and to build a business funnel that can handle deals of almost any type. I know that seems like an impossible challenge, but it is easier than you think. Let me explain how I do it.

My primary focus is on buying beautiful single family homes in working class neighborhoods at deep discounts here in the Charlotte, North Carolina area and reselling them to owner occupants either at a discount for all cash or for full market value when I provide seller financing.

My marketing efforts and connections often bring me deals on apartment buildings, raw land, commercial properties, mobile home parks, retail commercial, warehouses, offices and luxury homes as well as on beautiful homes that are outside my geographic area.

Instead of just tossing those in the trash can, I have formed strategic alliances with other real estate entrepreneurs who specialize in those kinds of deals. When one of those deals outside my zone comes to me, I reach out to whichever strategic partner I have who specializes in that market. I let them take it across the finish line. When they do, I get a modest check for bringing the deal to them.

I know I am not going to get rich sending those deals to them, but rather than getting 100% of nothing (which is what would happen if I throw the deal away or try to do a deal in a business I don’t know) I can get a small percent of what my strategic ally makes. To put it another way, since I can’t have the whole dinner, I will be happy to at least get a sandwich.

These same allies of mine send me deals in my backyard that fit my sweet spot and are outside of theirs. When I make money selling a home, so do they because I cut them a check for a part of what I made.

As one of my mentors taught me, “Always give without remembering and always receive without forgetting.” When my allies and partners send me deals and I make money on it, I remember who helped me and I reward them.

I am inviting you to become one of my strategic alliance partners. Instead of letting yourself be distracted from your core business by luxury home deals and instead of just throwing those deals away (likely with a bitter sneer), when one comes into your funnel, pass it to me. When we sell the home, you will get a check.

I am NOT going to send you monthly newsletters or try to UPSELL you to some service or product. If you sign up, our communications through this line will be all business – no fluff, no pitches.

I am doing it this way for several reasons:

  1. I respect your time and energy. I don’t want to send emails to you about topics you don’t care about. If you don’t use the link to send me your information, then you won’t get any emails from me about this business.
  2. I need to be both effective and efficient for your sake and mine. When you send me your information through the link I have provided I can quickly and easily get information to you that will allow us to profitably do business together in this specific area.
  3. I am not going to give away the store. I am investing a lot in this effort and I am not going spill every detail of what we are doing with people who are not explicitly committed to the integrity of our alliance. To do otherwise would be a disservice to my partners, my allies, and myself.

I hope you will join my strategic alliance so that we can all finally profit from what we have already invested in this market.

As always, I am,

Your Friend,

Thomas K Sheppard

The Luxury Home Doctor (TM)